Expedition Studios
A website for an expedition-style film studio, rebuilt to put the imagery first and speak to agencies.
Heartfelt stories, world-class visuals.
Overview
Expedition Studios is the media studio co-founded by filmmakers Renan Ozturk, Taylor Rees and Eric Crosland. Base Camp has worked on its site since 2022, and in 2023 redesigned it around the work, the directors and the agencies who hire them.
Outcome
Running since 2023 on the same system, with new projects and directors added through the CMS.
Challenge
The studio’s films carry the brand, from commercials for Apple and Sony to Sherpa. The first site didn’t give them enough room, and it wasn’t built for the agencies that commission directors.
Role
- The first Webflow site and domain, 2022.
- The 2023 redesign: simpler navigation, an inverted colour scheme and an agency-friendly layout.
- A director CMS, with a page, bio, reel and showreel download for each director.
- An Approach section on the About page.
- Instagram content, a pitch deck and a trailer edit.
- Updates in 2025 and a marketing workshop in 2026.
The films lead
The redesign strips the frame back to five words: About, Work, Directors, Collective, Contact. Everything else is footage.
Every tile plays
On the Work page each project runs as a short loop with its title and client, so a producer sees the range before reading a word. Click through for the film, a short write-up and stills.
Built for the people who hire
Agencies come to hire a director, so the Directors page is three names over a reel. Each name opens a page of its own: bio, reel and a showreel to download. New names and projects go in through the CMS.
One line over it all
The studio’s line sits over everything: “Heartfelt stories, world-class visuals.” The site’s job is to prove the second half before anyone reads the first.
01 — Challenge
The studio’s films carry the brand, from commercials for Apple and Sony to Sherpa. The first site didn’t give them enough room, and it wasn’t built for the agencies that commission directors.
02 — Role
- The first Webflow site and domain, 2022.
- The 2023 redesign: simpler navigation, an inverted colour scheme and an agency-friendly layout.
- A director CMS, with a page, bio, reel and showreel download for each director.
- An Approach section on the About page.
- Instagram content, a pitch deck and a trailer edit.
- Updates in 2025 and a marketing workshop in 2026.
03 — Approach
Five words of navigation and footage underneath. On the Work page every project plays as its own loop, so the range shows in one scroll.
Identity
04 — Outcome
The redesigned site has run since 2023 on the same system, with new projects and directors added through the CMS.
Credits
Project Description
Expedition Studios is the media studio co-founded by filmmakers Renan Ozturk, Taylor Rees and Eric Crosland. Base Camp has worked on its site since 2022, and in 2023 redesigned it around the work, the directors and the agencies who hire them.
Client
Expedition Studios — Website
Date
2022–2026
Services
Website Design / Webflow / CMS / Strategy
Sector
Commercial & documentary film
The work. What we did, and what it changed.
The studio’s films carry the brand, from commercials for Apple and Sony to Sherpa. The first site didn’t give them enough room, and it wasn’t built for the agencies that commission directors.
- The first Webflow site and domain, 2022.
- The 2023 redesign: simpler navigation, an inverted colour scheme and an agency-friendly layout.
- A director CMS, with a page, bio, reel and showreel download for each director.
- An Approach section on the About page.
- Instagram content, a pitch deck and a trailer edit.
- Updates in 2025 and a marketing workshop in 2026.
Five words of navigation and footage underneath. On the Work page every project plays as its own loop, so the range shows in one scroll.
The redesigned site has run since 2023 on the same system, with new projects and directors added through the CMS.
Heartfelt stories, world-class visuals.
“The work wasn't just about making it look better — it was about building a clearer relationship between product, story and experience.”
Related Work — More from the studio. Selected projects where brand, design, and performance move as one.
Shackleton × Defender — Rally Partnership
Partnership Strategy / Concept / Production / Creative Direction
Shackleton — Made to Move
Campaign Concept / Production / Talent / Creative Direction
Shackleton — The Exploration System
Brand Strategy / Product Strategy / System Design / Creative Direction
