A reflective Arctic film and stills project documenting a ski expedition through Svalbard.
Client
66°North
Year
2025
Sector
Services
Film / Photography / Expedition Production / Campaign Content
In short
Overview
The work followed guide Lucy Shepherd and a small group travelling through Svalbard by ski and pulk. The creative direction focused on cold, isolation, movement, sound and the physical reality of Arctic travel, with deliverables planned across film, stills and short-form campaign content.
Outcome
01 — Challenge
02 — Role
03 — Approach
Identity
Project Description
The work followed guide Lucy Shepherd and a small group travelling through Svalbard by ski and pulk. The creative direction focused on cold, isolation, movement, sound and the physical reality of Arctic travel, with deliverables planned across film, stills and short-form campaign content.
Client
66°North — Degrees of Exposure
Date
2025
Services
Film / Photography / Expedition Production / Campaign Content
Sector
The work. What we did, and what it changed.
The challenge
The role
The system
The outcome
“The work wasn't just about making it look better — it was about building a clearer relationship between product, story and experience.”
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